Last Updated: August 17, 2025
At Purl Avenue (“we,” “our,” “us”), your privacy matters to us. This Privacy Policy explains what information we collect when you visit https://purlavenue.com, how we use it, and your rights regarding that information.
1. Information We Collect
We may collect the following types of information:
- Personal Information (if you provide it): Name, email address, or other contact details (for example, if you subscribe to a newsletter, leave a comment, or contact us directly).
- Non-Personal Information: Browser type, IP address, pages visited, and other standard analytics data collected automatically through cookies or similar technologies.
- Third-Party Data: If you make purchases through Etsy, Ravelry, or other linked platforms, your transaction details are handled according to those platforms’ own privacy policies—we do not collect or store your payment information.
2. How We Use Your Information
We use collected information to:
- Provide, improve, and personalize your experience on our website.
- Respond to your inquiries or comments.
- Send newsletters or updates (if you have opted in).
- Analyze site traffic and performance using tools like Google Analytics.
3. Cookies & Tracking Technologies
Our site may use cookies or similar technologies to enhance your browsing experience. You can adjust your browser settings to refuse cookies, though some features of the site may not work as intended.
4. Sharing of Information
We do not sell, rent, or trade your personal information. We may share limited information with:
- Service Providers (e.g., website hosting, analytics tools) who help us operate the site.
- Legal Obligations if required to comply with applicable law, regulation, or legal process.
5. Third-Party Links
Purl Avenue may link to external websites (such as Etsy or Ravelry). We are not responsible for the privacy practices or content of those third parties. Please review their policies directly.
6. Data Security
We use reasonable measures to protect your information from unauthorized access, loss, or misuse. However, no method of transmission over the internet is 100% secure, so we cannot guarantee absolute security.
7. Your Rights
Depending on your location, you may have rights such as:
- Accessing, correcting, or deleting your personal information.
- Opting out of emails or newsletters at any time by clicking the “unsubscribe” link in emails.
- Adjusting cookie settings in your browser.
8. Children’s Privacy
Purl Avenue is not directed toward children under 13 (or the minimum age required by local laws). We do not knowingly collect personal information from children.
9. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted here with a new “Last Updated” date.
10. Contact Us
If you have questions about this Privacy Policy, reach out through the Contact link on our site: https://purlavenue.com/contact.
